WE HELP YOU SUCCEED
Turn leadership development into measurable business results
From one-off workshops to sustained behaviour change
Tailored to each leader’s role and development needs
Linked to real decisions, responsibilities and measurable outcomes
Backed by research and 360° feedback
Zenger Folkman research, trusted by leaders, organizations, and Learning & Development experts worldwide.
Erwin combines serious research with decades of real-world experience. He challenges, listens, and holds people accountable without losing the relationship.
For executives and leadership teams serious about development that sticks beyond the workshop, Erwin is a name to know.”
Erwin is a great pleasure to work with. He is very reliable, proactive and dedicated team player, who opens up perspectives beyond the ordinary.
Erwin has got a profound knowledge and experience in account management and sales topics from strategic account development to tactical deal coaching. His pragmatic approach focuses on results and on having a sustainable impact.
He will definitely support you in pushing your sales business to the next level.
The combination of science-based feedback, practical learning and targeted coaching led to a profound mindset shift that is accelerating my ability to create value at scale.
It helped me focus on the competencies that matter most and translate them into meaningful results.”
THE CORE PROBLEM
The real challenge is not learning.
It is applying what leaders learn in daily work.
Organisations often invest in training – without producing a measurable return.
Insights do not consistently translate into day-to-day behaviour.
Programmes are too generic, neither evidence based nor aligned with the specific priorities and context of each leader.
Development approaches are often not sufficiently structured or scalable across leaders.
Results are hard to measure in business-relevant terms.
The CORE IDEA
Coaning® combines Zenger Folkman’s Extraordinary Leader 360° feedback, coaching, and learning in one structured development process.
“It helps each leader work on real priorities, track progress, and strengthen the behaviours that matter most.”
We help you succeed
Clear insight into what needs to change.
Stronger commitment to development.
More consistent application in daily leadership work.
Measurable progress over time.
Leadership development becomes part of daily leadership practice.
How it works
Coaning® follows a defined sequence of steps:
assess the current situation, set priorities, apply learning and coaching, reinforce new behaviours, and track progress.
Development is built into daily work, not treated as a one-time event.
Individualized learning and coaching
Each leader works on specific priorities and context, supported by tailored learning and targeted coaching.
Integrated feedback and measurement
360° feedback reports provide a clear view of the current situation and track progress over time.
Reinforcement and application in real work
Development is embedded in day-to-day leadership practice, with reinforcement mechanisms that help new behaviours stick.
An evidence–based approach
Coaning® is grounded in Zenger Folkman’s leadership research and learning science. Its Extraordinary Leader 360° assessment uses empirically derived competencies and statistically validated questions, with results compared against benchmark leadership data from over 2 million global samples.
This helps identify the leadership behaviours that have the greatest impact on effectiveness and where development should focus.
About Logra
Logra was founded in 1999 and works with organisations globally. We combine practical experience in leadership, sales, and consulting with research-based methods and a global network of experienced professionals.
We help organisations and individuals achieve results that are visible and measurable.
Let’s explore your situation
Every organisation is different. In a first conversation, we clarify your current situation, improvement needs, and where development could have the greatest effect.