Leadership Development with Coaning®
Measurably more leadership impact.
Coaning® integrates coaching and learning into daily work, tailored to each leader’s role and development needs, within a structured development process.
360° feedback reports and reinforcement mechanisms keep development focused and sustained, helping leaders translate insight into behaviour that drives measurable performance.
We Improve Leaders
And this shows
Zenger Folkman research results
Organisational Impact
Leadership with reliable impact
- Creates a positive work climate
- Increases performance
- Retains and attracts talent
- Increases creativity and innovation
Business Impact
Your organization gains
- Competitiveness
- Profitability
- Better Values for other KPIs
Coaning® does not only develop your leaders
Coaning® strengthens your organisation’s performance
The core problem
Why leadership development often falls short
Many organisations invest significantly in leadership development-but struggle to see a measurable impact on performance.
People leave development sessions energised, then return to inboxes, urgent priorities, and old habits. The intent is real, but the system around them is not designed to turn insight into sustained change.
One-size-fits-all training events
Development is not aligned with each leader’s role, strengths, and context
Coaching based primarily on self-assessment
Limited external perspective on what actually needs to change
No evidence-based development plans
Development priorities are not clearly defined or validated
Lack of systematic follow-through
Intentions are not consistently translated into sustained action
Event-based development without a defined process
Insights are not consistently translated into sustained habits in daily work
Results are difficult to measure
Impact remains unclear, making it difficult to sustain long-term commitment
THE CORE IDEA
Leadership Coaning®
Focused: It focuses on the few leadership competencies that have the greatest impact for each individual leader – identified through evidence rather than assumption.
Individualised: Development is highly individualised, combining targeted learning and coaching with continuous reinforcement to ensure that priorities remain clear and progress does not lose momentum.
Impactful: This ensures that leadership development is not only effective, but also efficient, leading to measurable leadership impact.
Measurable. Progress is measured systematically. 360° feedback reports provide a clear baseline and are repeated to track development over time, allowing for recalibration where needed.
Doable: The focused approach with short learning sessions, specific action plans and step-by-step implementation allows even very busy leaders to go through the whole process to the end.
Flexible: At the same time, the approach remains flexible: organisations define where Logra is directly involved. You can chose the approach that fits you best.
How Does Coaning® work?
Coaning® follows a clear 5-step process:
1. Determine the starting point
Zenger Folkman 360° survey as a leadership GPS – know your real position.
2. Set the direction
Focus on evidence-based priorities with greatest impact on your leadership effectiveness.
3. Plan, train and get started
Create an individual development plan, start with learning and implementing improvement insights: start – stop – change approaches and habits.
4. Sustain momentum
Regular triggers, coaching and individual AI supported learning and coaching, available 24/7.
5. Track and recalibrate
Measure Impact with Pulse and Before – After 360° surveys and adapt development plans.
Who benefits most from Coaning®?
Coaning® is particularly relevant where leaders are expected to deliver results while navigating complexity, change, and performance pressure.
Situations where improving leadership effectiveness has a direct impact on results.
Better leadership drives engagement, execution and outcomes.
Organisations facing increasing complexity and speed of change.
Businesses under performance pressure or transformation demands.
Leadership teams required to align, motivate, and enable execution across functions.
Independent of industry or geography
Coaning® is not tied to a specific industry or market.
It is applied wherever leadership behaviour directly influences performance.
Regarding company size:
Coaning® relies on meaningful 360 feedback to create clarity and track progress.
In practice, each participating leader receives input from around 10–15 direct reports, peers, and other stakeholders, as well as their manager.
Coaning® can be very valuable even in smaller companies. It is about people, not organizations.
As a result, Coaning® is typically applied in medium-sized and larger organisations. In smaller organisations, application can still be very valuable, depending on the situation.
Coaning® combines a structured development process with proven leadership research.
We work closely with Zenger Folkman, one of the world’s leading experts in leadership assessment and development. Their data-driven approach and global research form the foundation for identifying the competencies that drive leadership effectiveness.
Coaning® builds on this foundation and ensures that insight is translated into measurable impact in practice: Zenger Folkman helps identify what drives a participant’s leadership effectiveness, and Coaning® ensures it happens in daily work.
Learn more about Zenger Folkman research: www.zengerfolkman.com. All Zenger Folkman offerings can be integrated into Coaning® – or delivered independently by Logra.
What Clients Say
Erwin combines serious research with decades of real-world experience. He challenges, listens, and holds people accountable without losing the relationship.
For executives and leadership teams serious about development that sticks beyond the workshop, Erwin is a name to know.”
The combination of science-based feedback, practical learning and targeted coaching led to a profound mindset shift that is accelerating my ability to create value at scale.
It helped me focus on the competencies that matter most and translate them into meaningful results.”
Coordination with Human Resources – Cohorts
While information relating to individual leaders remains confidential, we will share cohort-level information and jointly derive conclusions and recommendations.
When working with cohorts, it is also possible to organise group events, including on-site sessions. These may include experience-sharing sessions, the Extraordinary Leader Workshop, workshops on personality styles, influence and persuasion, change management, communication, collaboration, or other topics relevant to the participants and the organisation.
We are not limited to specific programmes or methodologies. Together with HR, we select the approaches, content and formats that are most likely to create value for the organisation and the participating leaders.
Teams
Coaning® focuses on the development of individual leaders or cohorts of leaders.
In many situations, however, improving the effectiveness of a leadership team can have an even greater impact on organisational performance. Individual and team development are often complementary and mutually reinforcing.
Better team alignment, collaboration and trust help organisations execute more effectively, navigate change more successfully and improve employee retention. As Joe Folkman observed, people leave teams at least as often as they leave leaders.
We help leadership teams become more effective.
Our work draws on research-based approaches, including Zenger Folkman’s Extraordinary Team and Team Trust programmes, as well as other methods and interventions that fit the specific needs of the team and the organisation.
The Coaning® Journey
The Coaning® Flexibility
Which package fits your situation?
Every organisation is different. In a first conversation, we clarify your situation,